about us

I went to school for architecture and when I got out of school my first job was working for a large manufacturing company. I’d sit in meetings with these professional designers professional project managers and they were guessing and that just startled me a little bit that that can’t be the way professionals have to work. 

So, DedON was born out of this need that professionals need more information they need better information. Really what we’re doing is architecture in reverse. We’re taking the existing building and we’re pulling out the information that our customers need. That takes the form of architectural drawings photographs videos, takes the form of checklists written detail. We’re trying to change the information from these items exist as physical assets and we’re trying to change them into the language that our customer can absorb them with. 

The real power of being a professional designer is being able to solve many challenges before they occur. Most of our customers are national brands our regional brands they have many locations and they struggle to understand the nuances of every single location across country. That’s where the combination of our field team in our retail support team step in to physically visit the site gather all the information, in a very consistent manner so that all of a sudden our customer has got this platform of drawings that all look the same. 

DedON was founded on the idea that we had to be right, we had to be reliable to our customers. So, we really went forward was saying how are we gonna be consistently accurate and reliable. We went and built a really thorough process. We’ve been in business for almost 20 years and we’ve been doing nothing but refining our process really it’s about providing that unified coverage across the entire brand. 

So, whether it’s coast to coast in Canada or coast to coast in the United States geography is not an issue. Our retail support team work with our customers to understand not only their goals and their objectives but also their business logic and that gives us a real distinct advantage in being able to mimic the same decisions that our customers make and then execute work as if the customer was doing it themselves. 

We’re a very process driven company. We’re very intentional with every move we make. What we’re doing is we’re eliminating unknowns. Right from the founding day of this company our goal was to give professional planners the certainty they needed to make the decisions that made them professionals. We understand both the strategy and the business rules and we can implement it with such consistency that it allows our customer to focus on what they do for a living which is execute retail strategies not draw them.